Today I will talk about skincare. As you know, every Monday and Tuesday is the time for makeup basics! In these Monday articles I explain you some core things. Tuesday videos are there to help you to see how I do things. I showed you already how I cleanse my face, how I do deep cleansing and other things. So if you didn’t read that, you probably should as today I will speak of what comes next after cleansing: creams, serums and other stuff.

So, you’ve cleansed your face. Now it’s time for a toner.

Toner/toning lotion

This is a water-like solution that you apply to your skin after you’ve washed it with your cleanser. The easiest way to apply a toner is to apply it to a cotton pad first. The most important thing here is to choose the right toner for your skin type. There are ones that will tighten your pores and matify your face (they’re mostly for oily skin) or the ones that moisturize your skin.


You apply serum before applying your moisturizer. They normally contain smaller-sized molecules that penetrate your skin better. They are basically treatments for different skin conditions, such as redness, dehydration, excess sebum, anti-age. So if your skin is fine, you don’t really need a serum. You can always use one, but if you have normal skin you might go for a simple deep moisturizing serum. But if you have any skin problems, a serum might be a real solution for you. As is in the case with toners, make sure to choose the right product for your skin.

Possible skin conditions could be:

  • redness (choose a calming serum for sensitive skin)
  • wrinkles (choose a serum with anti-age ingredients)
  • pigmentation (choose whitening/anti-pigmentation serum)
  • dehydration (choose deep moisturizing serum)
  • oiliness (choose matifying serum)


After a serum you apply a cream. The basic would be a moisturizing one, but if your skin condition is really severe you can go for something that has same properties as your serum. There is basically no problems with combining treatments and active ingredients. Except for in the cases where your cream/serum/toner have acids or retinol in it, you do have to be careful. Combining serum and cream might be a good solution for your skin. For example, if your skin is in the oilier side but you’re afraid of dehydration, you can apply matifying serum and hydrating cream. So you don’t have to choose all the products from the same line.

A cream might be in the following textures (they are ranged from thicker ones for dry skin to light ones for oily skin):

  • balm (it is very thick, you need to use it in case you’re skin is very dry. Unless something different is specified on the product description of course
  • rich cream (more heavy than classic one but doesn’t have that thick texture as a balm)
  • classic cream (classic cream texture, good for any skin type)
  • fluid (the lightest texture, absorbs well so good for oily skin)

I hope I’ve cleared some things out for you. Always remember to choose the right products for your skin type. And the important thing is balance: if you use drying, matifying lotion don’t forget to hydrate your skin, otherwise you are risking to dehydrate it.